SEO 404 RedirectWork on SEO 404 Redirect started with finding broken links as visitors and search engines hit them.
- Every 404, tracked: a theme app embed runs only on your 404 page. It records the broken path and the page that linked to it, with no cookies and no IP addresses.
- Matching: each broken URL is compared with your live products, collections, pages and blog posts (same handle, copy numbers, moved type, shared words and typos). Each match gets a confidence score and a reason.
- Real 301s: every redirect is one of Shopify’s own URL redirects. You can see it in Shopify admin, and it keeps working even if you uninstall the app.
- Automatic redirects: matches of 95% or more are redirected for you. So are products, collections, pages and posts whose handle changed. Deleted products and collections go to their collection, all products or the home page.
SEO 404 Redirect isn’t on the Shopify App Store yet. This change is in the version it launches with.